Sales Scape

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Sales Scape

Bringing you the latest insights from the inside sales, customer care, and account management subject matter experts here at Salelytics.
Want to be kept up to date on the latest Sales Scape news?

Sales Scape

Lingua: Salelytics Communication Analyzer

by Tessa Vogel
October 12, 2022
Learn more about one of the best Salelytics developed inside sales tools and communication analyzers.

Consider the investments, both monetary and time-wise,  you make in getting to know your audience or standing up a business development program. (1) How do you know that rep behavior is aligned with the mission? (2) Did you have to conduct that investigative-like work in the first place?   

The reality is that you don't know what your reps are saying or what valuable insights are missed in those conversations unless you leverage inside sales tools and the best inside sales software. 

Salelytics’ programs are supported by custom, internally developed sales enablement tools including the proven communication analyzer: Lingua.

Lingua Features

Transcription Processing Capabilities

Lingua completes speech-to-text transcription by processing call audio through IBM Watson. During this process, further analysis is done for keyword spots. This tool is truly tailored to the client as these keyword sets (The list that is monitored in keyword spotting) are chosen specifically for your business. Lingua can look for hundreds of words or phrases in every interaction.

In the processing of these calls, Natural Language Understanding (NLU) features are also analyzed. NLU contains sentiment and tone of interaction and through it, we can understand the impact of what is spoken and whether the exchange is positive or negative. 

Natural Language Understanding (NLU) Demonstrating Sentiment

Easy-to-Use Interface

This multi-purpose tool makes it easy to navigate and find the insightful call information you're looking for. 

  • Advanced Call Searching – Find calls using detailed filters, including people, conversational content, and CRM result.
  • Call Monitoring Portal – Listen into conversations and view text, keywords, and sentiment.
  • Quality Review – Filter compliance keywords in a QA Review search.
User Friendly Interface

Innovative Transcription Searches

Do a deeper dive into Lingua with innovative transcription searches.  

  • Sequential Keyword Spotting – Search for sequences of phrases to make sure scripting was read completely and in the correct order.
  • Context Analysis – Use Lingua’s unique positioning to tell what the system is hearing. For example: Are there trending topics around competitor products or events?
Sequential Keyword Spotting

Reporting Dashboards

Find digestible trend and distribution visuals to understand insights. Lingua offers multiple sets of dashboards based on the features enabled in each client's program.

Why is Lingua Considered one of the Best Inside Sales Technologies?

Though there are plenty of benefits (see above), what sets Lingua apart? For one, its evolution and capability to continue evolving. Salelytics developed Lingua as a tool that solves the needs, pain points, and operational tasks regarding language technologies. As those challenges change and with it being an internally developed platform, we have the agency to shift with them.

Not only that, but our market research concludes that sentiment and its related metrics have a direct correlation to customer experience and satisfaction. Agent-to-customer trends follow one another closely.

Investing in sales technology can streamline your processes and, with Lingua, help to gather valuable data. With where the world is now, these will continue to grow and advance in complexity leaving many organizations puzzled about where to begin.

There’s no need to start at square one. Partner with a company that has prioritized these advancements and has the resources to innovate them directly. Salelytics and Lingua can get you there. 

Tessa Vogel, Marketing Content Manager
As a Marketing Content Manager, I'm passionate about bringing creativity to business. Through leadership, content writing, photography, social media, and campaign building, I'm able to find that intersection.

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